Since most of us are either designers or runners for new ideas, I found it is a real fun to share a new post about creative advertising ideas and creative directing experience. It is always healthy to learn more ideas and gain more experience from other great creative ideas out there.
Today’s post is about the creative advertising for automotive outdoor advertising ideas. And for creative advertising ideas that will shock you, you can check Amazing Creative Advertising Ideas post, this post includes general advertising ideas in addition to Advertising Inspirations post.
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Engineered for a lower impact on the environment. The lowest CO2 emission car range in Europe.
Advertising Agency: Marcel, Paris, France
Chief Creative Officers: Frederic Temin, Anne De Maupeou
Copywriter: Eric Jannon
Advertiser’s Supervisor: Olivier François, Arnaud Belloni, Maurizio Spagnulo
Account Supervisor: Frederic Témin
Art Buyer: Jean-Eric Le Coniac
Art Director: Dimitri Guerassimov
Photographers: Ebo Fraterman, Roman Schwienbacher
Digital Artwork: Le Moulin De Docs
Chief Creative Officers: Frederic Temin, Anne De Maupeou
Copywriter: Eric Jannon
Advertiser’s Supervisor: Olivier François, Arnaud Belloni, Maurizio Spagnulo
Account Supervisor: Frederic Témin
Art Buyer: Jean-Eric Le Coniac
Art Director: Dimitri Guerassimov
Photographers: Ebo Fraterman, Roman Schwienbacher
Digital Artwork: Le Moulin De Docs
Fiat: Sky
Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Marcus Saulnier
Copywriter: Luiz Kanadani
Art Buyer: Érika Sartini
Photographer: Alexandre Salgado / Stock Photos
Illustrator: Big Studios
Published: July 2008
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Marcus Saulnier
Copywriter: Luiz Kanadani
Art Buyer: Érika Sartini
Photographer: Alexandre Salgado / Stock Photos
Illustrator: Big Studios
Published: July 2008
Advertising Agency: BBDO Mexico
Executive Creative Director: Héctor Fernández
Creative Directors: Héctor Benitez, Miguel Murillo
Art Director: Verónica Casas
Copywriter: Mariana Morales
Executive Creative Director: Héctor Fernández
Creative Directors: Héctor Benitez, Miguel Murillo
Art Director: Verónica Casas
Copywriter: Mariana Morales
Advertising Agency: Rees Bradley Hepburn, Birmingham, England
Creative Director: John Dean
Art Director: Paul Ray
Copywriter: Richard Newell
Photographer: Christian Powell
Other additional credits: Matrix Retouching
Published: July 2007
Creative Director: John Dean
Art Director: Paul Ray
Copywriter: Richard Newell
Photographer: Christian Powell
Other additional credits: Matrix Retouching
Published: July 2007
Advertising Agency: Black Khaki Advertising, Johannesburg, South Africa
Creative Director: Trevor Delaney
Copywriter: Des Williams
Photographer: Mike Pawley
Client Management: Nick Olivier, Anli Grobler
Production: Michelle Badenhorst
Published: September 2008
Creative Director: Trevor Delaney
Copywriter: Des Williams
Photographer: Mike Pawley
Client Management: Nick Olivier, Anli Grobler
Production: Michelle Badenhorst
Published: September 2008
Brake Assist Plus. Extra braking force when you need it.
Advertising Agency: BBDO Proximity Singapore
Executive Creative Director: Jagdish Ramakrishnan
Copywriter: William Mathovani
Advertiser’s Supervisor: Patricia Ho
Account Manager: Lim Lee Huang
Art Directors: Andrian Pranata, Ivan Hady Wibowo
Photographer: Sebastian Siah, Shooting Gallery
Retoucher: Reina Teo (wishing Well – The Imaging Station), Wei Xin
Executive Creative Director: Jagdish Ramakrishnan
Copywriter: William Mathovani
Advertiser’s Supervisor: Patricia Ho
Account Manager: Lim Lee Huang
Art Directors: Andrian Pranata, Ivan Hady Wibowo
Photographer: Sebastian Siah, Shooting Gallery
Retoucher: Reina Teo (wishing Well – The Imaging Station), Wei Xin
Far away, a beauty, close-up, sheer intelligence.
Presenting the new Viano: come and see it at anyone of our dealers.
Advertising Agency: ZAPPING/M&C SAATCHI Madrid, Spain
Copywriter: Manolo Moreno
Art Director: Uschi Henkes
Copywriter: Manolo Moreno
Art Director: Uschi Henkes
MINI Cooper S: Courage
Courage. Take a test drive.
Advertising Agency: Lowe, Zurich, Switzerland
Creative Director: Florian Birkner
Art Director: Frédéric Nogier
Copywriter: Ivan Madeo
Photography / Retouching: Linus Schneider
Art Buyer: Melanie J. Auerbach
Account Supervisors: Matteo Lonati, Laura Müller
Published: July 2008
Creative Director: Florian Birkner
Art Director: Frédéric Nogier
Copywriter: Ivan Madeo
Photography / Retouching: Linus Schneider
Art Buyer: Melanie J. Auerbach
Account Supervisors: Matteo Lonati, Laura Müller
Published: July 2008
Alfa Romeo: Foetus
More than its iconic Italian car design, Alfa Romeo is best known for its driving experience developed from a heritage in motor racing. The campaign from Sparkfury Singapore reaches out to driving enthusiasts, who value the journey more than the destination, and visually communicates that those who were ‘born to drive’, drive an Alfa.
Advertising Agency: Sparkfury, Singapore
Executive Creative Director: Michael Wee
Creative Director: Perry Goh
Art Director: Perry Goh, boon
Copywriter: Eugene Chan
Digital Imaging: boon
Account Servicing: Dawne Lee
Published: March 2009
Executive Creative Director: Michael Wee
Creative Director: Perry Goh
Art Director: Perry Goh, boon
Copywriter: Eugene Chan
Digital Imaging: boon
Account Servicing: Dawne Lee
Published: March 2009
Mitsubishi Strakar L200: Secret, 3
Advertising Agency: MSTF Partners, Lisbon, Portugal
Creative Directors: Lorenço Thomaz, Susana Sequeira
Art Director: Tico Moraes
Copywriter: Rui Soares
Illustrator: 6B estudio, Brazil
Published: October 200
Creative Directors: Lorenço Thomaz, Susana Sequeira
Art Director: Tico Moraes
Copywriter: Rui Soares
Illustrator: 6B estudio, Brazil
Published: October 200
Peugeot 407
With 3D sat nav technology
Advertising Agency: The Furnace, Sydney, Australia
Executive Creative Director: Rob Martin Murphy
Head of Art: Paul Fenton
Art Director / Copywriter: Paul Fenton, Luke Duggan
Photographer: Stock, Marcus Thyer
Retoucher: Cave, Cream
Published: April 2009
Executive Creative Director: Rob Martin Murphy
Head of Art: Paul Fenton
Art Director / Copywriter: Paul Fenton, Luke Duggan
Photographer: Stock, Marcus Thyer
Retoucher: Cave, Cream
Published: April 2009
Skoda Superb: Bats
Ultrasound parking. The Skoda Superb with park distance control.
Advertising Agency: Leagas Delaney Hamburg, Germany
Volvo Australia: On your mark
We wish all the aussie athletes a successful olympics.
Advertising Agency: Euro RSCG Australia
Creative Director: Rowan Dean
Art Director: Alex Evangelinidis
Copywriter: Alex Tagaroulias
Photographer: Skeet Booth
Retoucher: Antony McDonald
Published: August 2008
Creative Director: Rowan Dean
Art Director: Alex Evangelinidis
Copywriter: Alex Tagaroulias
Photographer: Skeet Booth
Retoucher: Antony McDonald
Published: August 2008
Volkswagen: People’s car
Advertising Agency: PLP Advertising, Milan, Italy
Creative Director: Mario Bianchi
Art Director: Stefano Rossi
Copywriter: Paolo Verdi
Published: September 2008
Creative Director: Mario Bianchi
Art Director: Stefano Rossi
Copywriter: Paolo Verdi
Published: September 2008
Note: Unofficial student ad.
Volkswagen: Crash test
The new Golf. Sometimes the only one you have to beat is yourself.
Advertising Agency: DDB, London, UK
Creative Director: Jeremy Craigen
Art Director: Shish Patel
Copywriter: Sam Oliver
Photographer: Vincent Fournier c/o Carole Lambert
Head of Art: Grant Parker
Art Buying: Daniel Moorey
Production: Still Productions
Published: January 2009
Creative Director: Jeremy Craigen
Art Director: Shish Patel
Copywriter: Sam Oliver
Photographer: Vincent Fournier c/o Carole Lambert
Head of Art: Grant Parker
Art Buying: Daniel Moorey
Production: Still Productions
Published: January 2009
Volkswagen: Skeleton
Winners of Dakar 2009. The toughest race on Earth.
Advertising Agency: Ogilvy Cape Town, South Africa
Executive Creative Director: Chris Gotz
Creative Director: Gordon Ray
Creative Group Head / Art Director: Gareth McPehrson
Associate Creative Director / Copywriter: Jacques Massardo
Art Director: Matthew Pullen
Copywriter: Craig Ross
Illustrator: Amicollective
Published: January 2009
Executive Creative Director: Chris Gotz
Creative Director: Gordon Ray
Creative Group Head / Art Director: Gareth McPehrson
Associate Creative Director / Copywriter: Jacques Massardo
Art Director: Matthew Pullen
Copywriter: Craig Ross
Illustrator: Amicollective
Published: January 2009
Volkswagen Touareg: Tree
Just like you, he’d rather not stand out.
Touareg. Goes without saying.
Advertising Agency: Fogel Ogilvy, Israel
Creative Director: Guy Goren
Art Director: Tomer Zakai
Copywriter: Tomer Abramovitz
Illustrator: Yaniv Shahar
Published: March 2008
Creative Director: Guy Goren
Art Director: Tomer Zakai
Copywriter: Tomer Abramovitz
Illustrator: Yaniv Shahar
Published: March 2008
Volkswagen: Ideals
Advertising Agency: DDB, Paris, France
Creative Directors: Alexandre Hervé, Sylvain Thirache
Copywriter: Patrice Dumas
Art Director: Aurélie Scalabre
Creative Directors: Alexandre Hervé, Sylvain Thirache
Copywriter: Patrice Dumas
Art Director: Aurélie Scalabre
New Caddy Maxi Life, infinitely bigger.
Advertising Agency: Piment DDB
Creative Directors: Axel Roy, Remi Gross
Art Director: Matthieu Chanvrin
Copywriters: Barthelemy Flippo, Emmanuel Zerafa
Photographer: Louis Decamps
Published: April 2008
Creative Directors: Axel Roy, Remi Gross
Art Director: Matthieu Chanvrin
Copywriters: Barthelemy Flippo, Emmanuel Zerafa
Photographer: Louis Decamps
Published: April 2008
By Rafiq Elmansy
