Festival to savor coffee
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More than 150 Vietnamese and foreign coffee entrepreneurs will showcase their latest coffee products and technology at the third Buon Me Thuot Coffee Festival, the organizers have said.
The event will take place from March 10-14 in the Central Highlands Buon Me Thuot town.
It aims to boost the development of Vietnamese coffee exports and to promote the investment potential of Dak Lak Province.
Vietnam plans to turn the Central Highlands town of Buon Ma Thuot into the “coffee capital” of the world as part of efforts to make Vietnamese coffee better known in the world market.
Buon Ma Thuot Town in Dak Lak Province is the largest coffee growing region in Vietnam.
Under the plan, designed by Trung Nguyen Group, one of the leading coffee exporters in Vietnam, Buon Ma Thuot town will be developed into a tourist destination where visitors can learn more about coffee cultivation and the culture of drinking coffee.
The plan also focuses on promoting the town's coffee products to the world.
Coffee is one of Vietnam’s top exports, generating more than US$1 billion last year.
Vietnam is the world’s biggest grower of robusta, used in instant drinks and espressos.
